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#GDPR: How Enterprises Can Ensure GDPR Compliance in Cloud Industry

With the Global Data Protection Regulation (GDPR) on the horizon, businesses operating in the EU will have to think, more than before, about compliance.The GDPR causes uncertainty within company’s management, because they are often unclear about whether they store personal data and, if so, where these are. GDPR is a legislative challenge that business must have to overcome.

 

May 25, 2018 is over, the EU General Data Protection Regulation is in highlight and companies are reworking their strategies towards its adoption. Any company that collects or processes personal data of EU citizens must comply with the obligations of the new law. Many still encounter new stumbling blocks on their way to conformity.

 

Here below are four simple steps for companies to consider all personal data collections, regardless of platform.

 

 

  1. Set up automatic data discovery in local and cloud environments

Without comprehensive data inventory, GDPR compliance is virtually impossible. Automated discovery solutions can help keep your collections of data up-to-date – especially when adding or removing new systems on-premise or in the cloud. They search thousands of applications. They are able to identify SaaS solutions that store or process personal information. They can filter the data and are able to generate specific views depending on what the company is most interested in. This is how companies make sure that nothing goes wrong.

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  1. Determine what data is shared with suppliers and how they handle it

One of the most complex requirements of the GDPR: organizations are not only responsible for appropriate security measures in their own environment. You must also ensure that your customers’ personal information is safe from vendors with whom they share it. Many people in charge share personal information about SaaS applications with processors. Only those who know their SaaS data accurately can identify the providers who process this personal data – and fulfill their responsibilities adequately.

 

  1. Categorize personal information and know where it is

Many GDPR processes require companies to know not only where personal data is located, but also what kind of personal information it is. For example, to implement the “right to be forgotten”, companies must be able to locate the subject’s personal data and then filter out which data needs to be deleted and which data must be retained.

 

  1. Regulate access to personal data

With localized databases, most businesses do a good job of maintaining access controls. However, as with automatic detection solutions, these controls are eliminated in SaaS-based personal data collections. Many companies rely on simplified access control hierarchies here. However, these provide users with far-reaching insights into their personal data. Making access to all personal data, including the SaaS-based repositories, visible and controllable is an important step towards GDPR compliance.

Privacy Please : How GDPR Will Impact Video Camera Surveillance

The DPA requires organizations to protect any “personal data” that they hold relating to individuals. Personal data is not just restricted to written text; CCTV recordings also fall within the scope if individuals can be identified from them.

The Information Commissioner’s Office (ICO) issued its first code of practice under the Data Protection Act 1998 (DPA) covering the use of CCTV in 2000. The code was developed to explain the legal requirements which operators of surveillance cameras were required to meet and promote best practice.

 

GDPR + cameras law

 

Since these images contains identifiable individuals,this information can be used to identify these people either directly or indirectly (i.e. combined with other pieces of information), it qualifies as personal data, therefore the GDPR applies. Almost each institutions and bodies have video camera surveillance in operation on their premises, they’ll have to review the law of GDPR.

Placement of Video Camera Surveillance in the workplace, to ensure safety and health, protection of company assets, control of the production process and control of the employee’s work is and remains governed by CTC no. 68, and not by the “camera law”. However, it often happens that only one camera system is used for both personnel and customer surveillance. For example, cameras placed in supermarkets. From 25 may, images of both profile’s privacy will have to be respected.

 

Until today the placement of a camera was reported in advance to the Privacy Commission, from May 25, 2018, only the police must be informed. For existing cameras, a deadline is until May 25, 2020 to notify police services. Subsequent changes to the CCTV installation (adding a second camera, for example) should also be reported.

 

The public register maintained by the Commission for the Protection of Privacy therefore disappears but is replaced by an obligation for the person in charge of the CCTV system to keep a written record of the image processing activities of implemented surveillance cameras. This register should be available on request to the police and the Data Protection Authority.

The purpose and the legal source of the management that will have to be specified in the register will most certainly be the surveillance, justified by the legitimate interest of a company to secure its premises.

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Designation of a data protection officer

 

Data Protection Officer’s designation is mandatory where the basic activities of the controller or processor consist of processing operations which, by their nature, scope and / or purpose, require regular and systematic monitoring to a large extent.

Guarding companies will certainly have to appoint a delegate. Others will need to value whether video surveillance is part of their core business and whether it is done on a large scale. This is especially so since the appointment of a data protection officer will not only concern the processing of camera-surveillance images, but procedures carried out by a company.

 

Rights of filmed people

 

The rights offered by the GDPR to the concerned persons will also concern the images filmed about them. This will allow them to access images, have them rectified, erase or limit their processing. They should not motivate their desire to access the images, but only give indications sufficiently detailed to allow the controller to find the images about them.

 

However, these rights only concern the images on which the person concerned appears. The GDPR cannot be appealed to view images that were recorded before or after the filmed person’s passage. A person who forgets a bag on a station platform will not be able to ask to see the pictures taken after the departure of his train. Similarly, when a robbery took place during the vacation of the owners, only the police can view the cameras of neighboring buildings.

Big Day for your Data – What did GDPR changed from 25 Mai 2018?

As from 25/05/2018, the new European data protection rules (GDPR) from companies and governments require that they use your data more carefully. Otherwise, companies and governments can be expose to the risk of huge penalties.
After a start-up period, companies operating in the European Union must henceforth be in line with new data protection rules. Thanks to the rise of online services, such as social media and e-commerce, more and more companies have access to your data. GDPR have to make sure that they take your privacy seriously this time.

 

GDPR compliance report from Crowd Research Partners and Cybersecurity Insiders in partnership with the 400,000+ member of Information Security Community on LinkedIn reveled thatGDPR is a priority for the vast majority of respondents (80%); for a third of respondents (34%) it is one of the top three priorities. 20% say GDPR isn’t a priority – but that won’t relieve them from having to comply with the law.

 

GDPR COMPLIANCE PRIORITY

 

What is it about?

 

As already explained in detail in our previous blog posts, the idea behind the General Data Protection Regulation (GDPR) is that you retain control over who uses your data and for what purposes. Companies that want to send you a newsletter or promotional e-mail must have your explicit permission. The request for permission must also be specific, clear and not ambiguous.
But the requirement to ask for your permission does not always apply. Sometimes a company needs your data to be able to deliver a product or service. If you want a parcel to be delivered through a webshop, it needs your address. You are then in a contractual relationship. Governments can also process data without permission as they have legal obligations to fulfill.

 

What can you expect?

 

You’ve probably received a rain of mails during the last few days and weeks. These are meant to ask for your permission to keep contacting you. But companies, if properly prepared, also present new privacy tools in the same mail. This is mostly a dashboard where you as a customer can change your privacy preferences at any time.
After all, it is not because you once gave your permission to process your data, that this always has to be the case. The new rules stipulate that you can view, modify or remove your data at any time. At least: you can submit a request for it. Companies still have a lot of work to do that.

The new rules must also allow you as a customer to ‘take’ data with you. If you changed telecom operator in the past, you had little say on what happened to your old data provider with your data. Now you have the right to have the data removed and your data, ‘in a readable format’, with you. That can feed competition.

 

What if you did not respond to any e-mails?

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We all saw emails coming in with the question from companies if they could still contact you. Companies that do not have your explicit permission and still contact you from today onwards, in theory, is illegal.

 

What are the concerns for companies?

 

The first question that every company must ask itself is whether it processes personal data. This includes the disclaimer that there are few companies that do not collect or process data. Personal data are not only limited to the data of customers, but also those of employees.
For that reason, personal data is often distributed throughout the entire company, from customer service to HR. A good first step is setting up a data register, which maps out which department processes which type of data. The company can then make a privacy statement, which lists which data are kept and for which reason. A number of specific companies that collect sensitive data on a large scale must also appoint a data protection officer from now on.

 

Are companies ready?

 

It won’t sound so shocking if I say that most of companies aren’t ready. GDPR compliance report from Crowd Research Partners and Cybersecurity Insiders in partnership with the 400,000+ member of Information Security Community on LinkedIn reveled that 60% of organizations are at risk of missing the GDPR deadline. Only 7% of surveyed organizations say they are in full compliance with GDPR requirements today, and 33% state they are well on their way to compliance deadline.

GDPR PREPAREDNESS

 

What are the challenges in GDPR adoption?

 

Up-mentioned study shows that the biggest challenge in GDPR adoption is related with lack of expert staff (43%), followed by lack of budget (40%), and a limited understanding of GDPR regulations (31%). A majority of 56% expect their organization’s data governance budget to increase to deal with GDPR challenges.

COMPLIANCE CHALLENGES

Who checks and what are the fines?

 

The majority of the GDPR regulation is a repetition of previously existing principles. The big difference is that European companies that are too lax with your data can now be hit in their wallets. With a maximum of 20 million euros or 4% of the annual turnover.

Data Management Revolution in Corporations – GDPR, Ransomware and Multi-Cloud Requires New Actions

GDPR and Data Management

Enterprises have more and more options for data storage, but at the same time they are faced with strict regulation and new challenges. For example, the EU General Data Protection Regulation (GDPR) will enter shortly into practice. Ransomware attacks and the trend towards multi-cloud doesn’t make it easier for companies.

 

Data has become the lifeblood of companies in this digital world. It’s critical to the future of any business – and its volume continues to grow. IDC predicts that 163 zettabytes of data will be generated worldwide by 2025 per year. Not surprisingly, this data growth is associated with an increasing demand for storage, more than 50% annually in recent years. However, refilling storage resources is just one thing, but how do companies manage ever-changing data? Here below is an insight of how businesses today can efficiently manage their data.

 

THE TRADITIONAL “STORAGE” APPROACH IN THE CLOUD AGE

 

Data management experts believes that despite the growing volume of data, there has been no innovation in the way data is backed up, stored and managed for many years. With the rapid spread of virtualization and the growth of big data scenarios, it has become increasingly apparent that there was a need for action and new strategies. Organizations using legacy systems are finding it increasingly difficult to access, retrieve, and recover their data. Traditional storage solutions no longer meet the needs of today’s businesses.

 

The cloud has also opened up many new opportunities over the limited memory capabilities of an old design data storage system. Most recently, Cloud Data Management has made annoying IT tasks such as backup, storage, and recovery more efficient and transformed it into value-adding business functions. Today, 63% of worldwide companies are using private and public clouds to securely manage their data. Backup, archive, compliance, search, analysis and copy data management are all available in a single, scalable and widely deployable platform. Companies can derive more value from data assets by making faster and more. Informed business decisions.

 

RANSOMWARE THREAT

 
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As data volume grows at a remarkable rate in worldwide organizations, cybercriminals are adapting new methods to hack valuable data for profit. Their technical sophistication varies from small scale cyber-enabled fraud to persistent, advanced and professional organizations. They may directly steal money or monetise their capabilities indirectly through intellectual property theft or through malware.  At any point in time, data access can be affected by cyberattacks.

 

As far as cyberattacks are concerned, the threat of ransomware is hard to avoid. Companies in all industries as well as public institutions are affected by a veritable ransomware attack. Having a look on the 2017 WannaCry cyberattack taught us a good lesson that no-one is safe from the criminals behind ransomware. Everyone is a potential target – and it’s just the question of when something will happen.

The threat of ransomware attack means that business should consider further mitigation and preventative solutions to combat it. These include maintaining appropriate backups and defensive systems that automatically scans any potential harm.

 

The GDPR IS HAPPENING NOW!

 

Either a company is based in the EU or trade with EU Member States, they all are concerned by GDPR. The new regulation will somehow force companies to adapt stricter data protection and data protection rules and will oblige companies to redesign their entire data management process if necessary. When the regulation enters into practice in May 2018, a fundamental change of mindset will be needed in many places.

Data management systems are no longer just used to store data but must help companies meet key GDPR requirements. To ensure compliance, companies should adopt a centralized data management solution that provides simplicity, security, and policy-driven management.

 

INCREASED INTEREST IN MULTI-CLOUD ENVIRONMENTS

 

Multi-cloud strategies will become common for 70% of organizations by 2019, according to Gartner. More and more companies are increasingly turning to a multi-cloud approach. They use different clouds for different purposes, whether public, private or a mixture of both. By combining public and private clouds within their business strategy, organizations gain flexibility and scalability. If you use more than one cloud provider, you can reduce deployment time and increase cost-effectiveness. However, to take full advantage of such hybrid environments, companies need a cloud data management solution. It supports and automates the transfer of data across all cloud ecosystems, optimally meeting current needs.

GDPR – What impact will the new #DataRegulation have on the Hotel Industry?

DATASECURITY

Indispensable for reservations and booking, hotels handle large amounts of personal data that need special protection. The hotel must ensure customers are aware of the particular uses of their data. GDPR legislation brings in a large number of transformations. Here below is a brief overview of the challenges that will have to be faced by the various players in the sector.

 

In 2014, the computer security company Kaspersky revealed to the general public the hacking campaign “Dark-hotel” developed in luxury hotels. By penetrating Wi-Fi networks, sensitive data has been robbed via devices of senior executives while they were on a business trip. More recently, in January 2017, an Australian hotel was hit by ransomware. With the possession of the electronic key system, the hackers had locked hotel’s customers in their rooms, forced to pay $ 1,500 in bitcoins on the Dark-web, a price for opening the room’s door.

 

In addition to all other industries, the hotel industry is exposed, as well, to a major challenge: ensuring the security of personal data while dealing with cybercrime. In this perspective, the European Union has adopted the General Regulation on the Protection of Personal Data (RGPD) which is mandatory form from May 25, 2018.

* GDPR is a regulation to strengthen and unify data protection for individuals within the European Union.

 

It redefines the protection of individuals by protecting their personal data with a number of major provisions. Fully concerned, the hotel industry has only two months to anticipate these new obligations in order to strengthen their data protection system.

 

Hoteliers must take responsibility

 

Today, the concerned actors are not aware of the risks essential to personal data and the strict responsibilities upon them. Indeed, the hoteliers have in their hands a colossal amount of personal data that customers entrust fairly easily to the detour of a few clicks.

Customers are invited to book by sharing several private data (full name, postal address, email, credit card information, date of birth). Once the reservation is made, a contract of trust is established between the customer who shared his personal data and the hotel which has the heavy responsibility to protect them.

 

In this logic of responsibility, this need for data protection and integrity naturally extends to service providers, partners and subcontractors (Booking Center, Concierge Services, etc.) to whom the obligations regarding security and confidentiality will have to be met, to be strengthened and clarified. It is easy to understand the impact that any flaw in the concierge service would generate by disclosing the habits and sensitive data of its customers and distinguished guests.

 

According to travel statistics, 93% of customers goes online to find and book a hotel. Taking the example of the Booking.com platform, the industry leader, the client communicates all its personal information which will then be transmitted directly to the hotel. In 13% of cases, this data will be sent by fax which, poorly preserved, can generate a risk for the individual in case of fraudulent use.

 

The penalties for not complying with GDPR are large, at a financial cost of up to €20 million or 4% of worldwide annual turnover (whichever is greater), not to mention the potential reputational cost to a business in the hospitality industry. Even more prejudicial, the contract of trust with customers would be particularly weakened with a reputational risk with serious consequences for the hotel.

 
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Six urgent measures to take

 

It is security that must adapt to the customers and not the other way around. Securing data is a major issue that hotels must prepare to ensure a level of security adapted to maintain and strengthen this relationship of trust between customers and hoteliers.

For that, several challenges will have to be raised by the various actors of the sector:

 

Data mapping: Hotels need to complete a data mapping process to become aware of what data is captured, where its stored, and how it is used before it can begin the process of how to protect and monitor it moving forward. A data mapping process helps to react effectively in case of violation.

 

IT and Security assessment: After data mapping process, the hotel’s hardware and software applications should be reviewed along with hard copy files. A series of encryption codes, pseudonymization techniques, passwords or limitations on access may need to be implemented to protect access and the integrity of the data.

 

Data protection officer: Designate the data protection officer, guarantor of the data protection structure with the responsibility to review the access, archiving, transfer and data protection processes. Data protection officers are responsible for overseeing data protection strategy and implementation to ensure compliance with GDPR requirements.

 

Cleaning up data records: Deleting isn’t required but validating the data that is a must. In this process, a hotelier must reach out to customers to inform them of the new policies and to verify their data and its uses. Document all standard operating procedures and invest in training of all relevant staff members to ensure they have a thorough understanding of the new procedures and the implications of the regulation. Analyze the risks of impacts by assessing the risk of disclosure of personal data by system.

 

Raise awareness and train internal staff: Maintaining GDPR awareness with staff is an ongoing process. Management should provide regular refresher training for all staff to ensure an awareness culture exists to protect against possible breaches.

 

Third party partners: Review contracts with existing partners, contractors and subcontractors to ensure integrity throughout the data cycle. A major change due to GDPR is that data processors are captured by the regulations as well as data controllers.

 

Taking the example of the “ransomware” of the Austrian hotel, It is a call for accountability and awareness for the hospitality industry that requires concrete actions to meet the challenges. This will fully fulfill the contract of trust to the customer by ensuring protection of their data.

When is a Cloud Service Provider GDPR-suitable?

Cloud providers are much more committed to the Data Protection Regulation (GDPR) than before. As of 25 May 2018, the new regulation on the processing of personal data will apply – but what exactly does that mean for us as a cloud user? How do you know if a service or provider meets GDPR requirements? And when does a cloud service actually qualify as a GDPR -compliant?

 

The values governing the processing of personal data are initially governed by Article 5 (1) of the GDPR; Further regulations can be found, inter alia. in Articles 25 and 32. In what follows, explanations on main demands are, especially in relation to cloud services, can be found.

 

Data must be processed lawfully and fairly – GDPR Art. 5

 

The processing of personal data in the cloud is legal only if the data subject has consented or if another legal basis exists. The data processing must take place in a manner that is comprehensible to the person concerned, i.e. the cloud provider must be able to provide clear guarantees as the transparency is now included as a fundamental aspect of these principles.

 

Confidentiality, integrity and availability – GDPR Art. 5.1 f & Art. 32

 

The data must be processed in a manner that ensures adequate security of the data, including protection against unlawful processing, loss or damage. Furthermore, the processing must not be expected to breach the dignity of the persons concerned or to restrict their freedoms.

 

Security and state of the art processing- GDPR Art. 32

 

During the processing, a sufficiently high security must be guaranteed. The legislator demands that the level of security be constantly improved and always based on the so-called “state of the art” methods.

 

Privacy by Design and Privacy by Default – GDPR Art. 25

 
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Taking into account the state of art, Data protection must be guaranteed by privacy-friendly technology design (Privacy by Design) and privacy-friendly default settings (Privacy by Default).

 

Accountability – GDPR Art. 5.2, Art.28, Art 30 & Art.35  

 

Basically, the controller is responsible for compliance with all mentioned requirements and must be able to prove this in advance (accountability). He must include the processing in the cloud in his directory of processing activities and, if necessary, conduct a risk analysis, a so-called privacy impact assessment. The controller now shares this responsibility with the cloud provider, who in turn also has to provide sufficient guarantees that the requirements of the GDPR are complied with.

 

Processing – GDPR Art. 28

 

In cloud computing, the user orders the provider to process the data. In order for the cloud user to be able to live up to his responsibility to the data subjects in this case too, he ensures his agreement with the cloud provider with an order processing agreement that also fulfils the requirements of the GDPR. Part of such an agreement must be that the cloud provider provides all information necessary to demonstrate compliance with the requirements.

 

Proof by certificates

 

Of course, for you as a cloud user, it is difficult and almost unacceptable to check compliance with these requirements yourself. It is helpful that cloud providers can use an “approved certification process in accordance with Article 42 to demonstrate compliance with the above requirements. Although no “approved” certificate is yet available, this does not mean that certificates specifically aimed at the requirements of the GDPR cannot already be used as proof of GDPR conformity.

 

For example, the Trusted Cloud Data Protection Profile (TCDP) was developed with respect to the GDPR. Certifications according to the TCDP should be converted into certificates according to the GDPR standard after the extension of the procedure and standard test. With the research project “AUDITOR” there is also a follow-up project to the TCDP, whose goal is the conception and implementation of an applicable EU-wide data protection certification of cloud services. The first catalog with certification criteria should be completed by the end of April 2018.

 

So, if you choose a cloud service that is TCDP certified, you’re already on the safe side; From the deadline of May 25, you should additionally ensure that the conversion into a certificate according to the GDPR standard actually takes place or that the service proves compliance with the GDPR with another suitable certificate.

2017 Digital Evolution Report – CyberCrime, Digitization, Blockchain and Artificial Intelligence

Cyber-crime, Smart-Cities, Digitization, Blockchain and Artificial Intelligence are those words which really got the hype on the platform of IT in 2017. Cybercriminals have smacked many companies many times. Digitization is progressing despite lame internet connections. Blockchain became Gold Chain and Artificial Intelligence is experiencing an incredible revival.

Key Technologies 2017

Ransomware: The ransom and the cyber blackmailer

 

Ransomware remains a leader in digital security threats. According to ITRC Data Breach report, in 2015 more than 177,866,236 personal records exposed via 780 data security breaches, and the previous mentioned number lift up to 30% in 2016 with security breaches arising on multiple fronts, companies, healthcare systems, governmental and educational entities, and individuals started to realize how real the threat of cybersecurity attacks was. 2017 so far, was a very highlighted year for cyber-crimes. 519 Cyber-attacks were placed from Jan 2017 until September 2017 affecting financial sectors, health-care sectors, gaming companies, containing information about credit cards, health data of billions of people around the world. With all these attacks phishing, spying on webcams or networked household appliances (IoT) remain risky.

 

Very popular in this year’s cyber attack list are the #wannacry and Equifax data breach attacks. These attacks unbaled 300000 computer systems for 4 days and affected financial data on more than 800 million customers and 88 million businesses worldwide and more than 45% of all detected ransomware.

Cyber policies are currently very much in vogue, but in which cases of damage do these insurances actually comes in? ABA, American Bankers Association, explains how companies should best go about finding a suitable policy and what makes good cyber insurance.

 

The General Data Protection Regulation (GDPR): What needs to be changed?

 

Companies only have a few months left to prepare for the new European #DataProtection Regulation. On 25 May 2018, all companies managing personal data of citizens of the European Union will be required to comply with the new regulations and requirements of the General Data Protection Regulation (GDPR).

This regulation will impose significant new obligations on companies that manage personal data, as well as severe penalties for those who’ll violate these rules, including fines of up to 4% of global turnover or € 20 million highest amount being withheld. But what is to change concretely? Here is a “Guide to compliance with the EU GDPR” and a framework to become step by step GDPR-fit.

 

Digital Transformation: Slow Internet connections as a brake pad

 

Digitization is progressing, but most users still complain about slow Internet connections. Despite the 7th place in the worldwide internet ranking, Belgium is still far behind the world’s fastest internet country. Notwithstanding all the shortcomings of the national IT infrastructure, companies are dealing with the technical and organizational challenges that result from the digital IT transformation.

 

The crazy rise of Bitcoin

 

In the period of a year the value of bitcoin has been multiplied by ten. A bitcoin was worth “only” 1000 dollars on January 1, 2017 … and 8000 dollars ten days ago. In April 2017 Japan officially recognised bitcoin and virtual currencies as legal methods of payment. You should know that Bitcoin represents less than 50% of the money supply of all cryptocurrencies in circulation. this is partly explained by the network situation and the rise of the Ethereum currency. Even if bitcoin is a legal in the vast majority of countries around the world, only a few governments have recognized the legal status of bitcoin in a particular regulatory manner.

 

IoT Projects: The 5 Biggest Mistakes and the Five Steps to Success

 

Closely linked to Digital Change is Internet of Things (IoT) and Industry 4.0 projects. Pioneers already pointed out the four biggest mistakes in IoT projects. If a company wants to exploit the potential of the IOT, it means a lot of work and often frustration – the technical, commercial and cultural challenges are manifold. Until an IoT solution is successfully established on the market, many decisions have to be carefully considered.

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But how does an IoT project succeed? Four steps are needed to make an IoT project a success.

 

Blockchain: The new gold chain

The blockchain is a much-debated technology with disruptive potential and three key characteristics: decentralization, immutability, and transparency. It could help to automate business processes, increase the security of transactions and replace intermediaries such as notaries or banks. Blockchain turns out to be the silent revolution that will change our lives. On top of that, it can turn into a gold chain for early adopters.

 

Cloud: Companies use public cloud despite security concerns

For years, companies have avoided the public cloud, as it is difficult to get a grip on in terms of security. However, this year, companies in the EMEA region increased their investment in the public cloud despite ongoing security concerns and lack of understanding of who is responsible for data security. However, caution is still needed to provide attacks such as wannacry.

 

Artificial intelligence

In 2016, Gartner put artificial intelligence and advanced machine learning in first place in its forecast for 2017, stating that this trend was really pronounced during 2017. Briefly 80 % of companies have already invest in Artificial Intelligence (AI). Nevertheless, one out of every 3 deciders believes that their organization needs to spend more on AI technology over the upcoming years if they want to keep pace with their competitors. Artificial intelligence penetrates into all areas of life. But how does it work?

One example is the automated and personalized customer approach to AI. With personalized campaigns and individual customer approach, the marketing of the future wants to win the battle for the buyer. As a rule, the necessary data are already available in companies, but the resources and software tools for their profitable use are not.
In 2018 Businesses will have an availability of AI-supported applications and should therefore focus on the commercial results achieved through these applications that exploit narrow AI technologies and leave the AI in the general sense to researchers and writers of science fiction;

 

The future of the human worker

AI systems can be used without a doubt. The world is becoming increasingly complex, which requires a thoughtful and wise use of our human resources. This can support high-quality computer systems. This also applies to applications that require intelligence. The flip side of AI is that many people are scared about the possibility of smart machines, arguing that intelligence is something unique, which is what characterizes Homo Sapiens. Not only that but many people still think that Artificial intelligence is the new threat to employment. It will replace the man and steal all the jobs. And they thinks that the future is dark.

Yet technological progress has never caused unemployment. On the contrary, since the industrial revolution, employment has multiplied. But, always, with each progress, fears resurge. Today, it is artificial intelligence that scares, or is used to scare. Economic history, and economic science therefore invites us to remain calm in the face of technological progress in general, and artificial intelligence in particular. By allowing the invention of new things to be exchanged, by stimulating entrepreneurship, it is not a danger but only an opportunity.

 

DATA based business models

Data Driven Business Model puts data at the center of value creation. This central place of data in the Business Model can be translated in different ways: analysis, observation of customer behaviour, understanding of customer experience, improvement of existing products and services, strategic decision-making, and marketing of data.

These data can be gathered from different sources, generated directly by the company, processed and enriched by various analyses and highlighted by data access and visualization platforms. Once data is collected, It’s essential to manage the multiple sources of data and identify which areas will bring the most benefit. Tracking the right data points within an organization can be profitable during the decision-making process. This allows an organization’s management to make data-driven decisions while amplifying synergy within the day-to-day operations.
As for revenue models, these can be based on a direct sale of data, a license, a lease, a subscription or a free provision financed by advertising.

 

#GDPR – Reform of EU Data Protection: 5 months left to be Fully Prepared

#GDPR - Reform of EU Data Protection- 5 months left to be Fully Prepared

Companies only have a few months left to prepare for the new European #DataProtection Regulation. On 25 May 2018, all companies managing personal data of citizens of the European Union will be required to comply with the new regulations and requirements of the General Data Protection Regulation (GDPR).

This regulation will impose significant new obligations on companies that manage personal data, as well as severe penalties for those who’ll violate these rules, including fines of up to 4% of global turnover or € 20 million highest amount being withheld.

Few months left before the entry into force of the Regulation, yet many companies have not started preparations and will have to develop and implement a compliance strategy. To facilitate their journey, we’ve listed, here below, eight rules to follow.

 

Understand your Data

 

The first step to comply with the GDPR is to understand how personal data is stored, processed, shared and used within the company. Through careful auditing, you will need to compare existing practices with the requirements of the new regulations and identify the changes needed to ensure your business in the way that best suits you. Remember that the obligations of the GDPR do not only apply to the strategies and measures put in place by your company but also extend to the providers who process personal data on your behalf.

 

Determine who is responsible for data protection

 

If some companies will have to appoint a data protection officer, everyone working within the company will have to adopt a data protection compliance program. Data protection officer may need to strengthen his strategies in this area and train his staff.

Please note that not all companies will necessarily have to appoint a Data Protection Officer, but good practice suggests that such a delegate is essential for companies that engage in two types of activities: large-scale processing of specific categories of data and large-scale monitoring of data, such as behavioral advertising targeting.

 

Ensure a legal basis for Data processing

 

Your company will want to examine the legal basis on which your strategy for handling various types of personal data is based. If it is based on consent, you will need to identify the method used to obtain that consent and will have to clearly demonstrate how and when that consent is given. Relying on consent means that data subject can withdraw his/her consent at any time and that data controller must then stop any data processing activity about this data subject.

 

Understand the rights of the people concerned

 

In accordance with the GDPR, any person whose data you process is given new rights, including the right of access to personal data, the right to correct and delete such data, or the right to portability of personal data.

Can your business easily locate, delete, and move customer data? Is it able to respond quickly to requests for personal data? Does your company, and the third parties that work for it, keep track of where these data are stored, how they are processed, and who they were shared with?

 

Ensure confidentiality from conception

 

As part of the GDPR, companies are required to implement a confidentiality strategy from the design stage when developing a new project, process, or product. The goal is to ensure the confidentiality of a data’s project as soon as it is launched, rather than implementing retrospective confidentiality measures, with the aim of reducing the risk of violation.

Have you limited access to personal data to those who need it in your business? A data protection impact assessment is sometimes necessary before processing personal data.

 

Be prepared for violation

 

Your company will need to implement appropriate policies and processes to handle data breaches. Make sure you know which authorities you will need to report any data breaches, as well as the deadlines. Any breach may result in a fine. Put in place clear policies and well-practiced procedures to ensure that you can react quickly to any data breach and notify in time where required.

 

Communicate the main information

 

In accordance with the GDPR, you will be required to provide the data subject with the legal basis for the processing of their data and to ensure that they are aware of the authorities from which they may lodge a complaint in the case of any problem. Make sure your online privacy policy is up to date.

 

Collaborate with your suppliers

 

GDPR compliance requires an end-to-end strategy that contains vendors processing personal data on your behalf. The use of a third party for data processing does not exempt companies from the obligations incumbent on them under the GDPR.

 

With any international data transfers, including intra-group transfers, it will be important to ensure that you have a legitimate basis for transferring personal data to jurisdictions that are not recognized as having adequate data protection regulation. Verify that the third-party data processor on your behalf has established strict data protection standards, has extensive experience in the field of large-scale data security management, and it has tools to help improve data governance and reduce the risk of breach.

 

Ensure your vendor meets globally recognized standards for security and data protection, including ISO 27018 – Code of Practice for Protecting Personal Data in the Cloud. Ask your vendor to provide you with all information about the network and data security who resides there (for example, its encryption policies and controls in place at the application level), its security policies, as well as its training, risk analysis, and testing strategies.

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#GDPR: Does your Business comply with the new #DataProtection requirements?

Our data is one of our most prized asset. As an organisation, our clients entrust us with this data. In our vision data and its security must be critical for each operations, innovation and competitive position. As an enterprise, you can be more successful in your respective line of business when you manage to get your data security right.

 

Therefore, the EU’s GDPR brings data protection legislation into line with new, previously unforeseen ways that data is now used. This wide Basic Data Protection Act (EU-GDPR) can be very complex and opaque. IBM Security has developed a five-phase framework to help organizations implement the mandatory regulation from 2018 onwards.

 

In addition to that, IBM Security has also worked in the past to create a service that will help companies prepare for the upcoming GDPR. Instead of accessing complicated, multi-dimensional matrices or diagrams, a simple framework was compiled.

 

Step by Step GDPR

 

Each journey begins with the first step, and so IBM Security has also extracted five separate steps for the journey to GDPR’s expertise. This allows companies to fallow a step by step guidelines through the five, to the point, phase framework. The framework also takes account of the fact that each company will have its own needs during the process. Therefore, it is designed as simply as possible.

 

Based on the main focus of the GDPR, the five steps within the framework are subdivided into the areas of data protection and security. Since both areas are closely interwoven, IBM Security has selected the following area definitions for us: In the field of data protection everything is about what data is collected and why they are managed, shared, processed and moved around. Security, on the other hand, is much more concerned with how data can be controlled and protected. This also means that within a company, security can be achieved without data protection, but no data protection can be guaranteed without adhering to security standards.

 

The five-phase framework for the GDPR

IBM’s GDPR Framework

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The approach for a basic GDPR expertise in five steps is the fallowing:

 

Phase 1: this first step is related to company assesses. It is necessary to examine which of the collected and stored data are affected by the GDPR guidelines. A plan is then drawn up to reveal this data.

 

Phase 2: is about the company’s own approach, a solid plan that governs the collection, use, and storage of data. This approach is based on the architecture and strategy on the basis of which risks and company objectives are exploited. Designing privacy, data management and security management are top priority.

 

Phase 3: the company’s way of doing are rethought. It is important to understand that the data gathered so far are as valuable to the people as they are to the company. At this point, sustainable data protection guidelines have to be developed. However, it is also about introducing safety controls and administrative controls (also: TOM – Technical and Organizational Measures) and appointing a Data Protection Officer so the GDPR training can be delivered to the right persons for the job.

 

Phase 4: in this phase, companies are ready to implement their data protection approach. Data streams are continuously checked from this phase, and access to data is monitored. In addition, security checks are performed and unimportant data is deleted.

 

Phase 5: the company is ready to comply with the GDPR guidelines. From then on, all requests for access, correction, deletion and transmission of data are met. In addition, by documenting all activities, the company is prepared for possible audits and can, in the case of a data lap, inform regulators and affected parties.

 

Above is the direct approach of IBM Security to make companies fit for GDPR. The way to get there is not always easy, but the framework should at least show it more clearly. Companies are themselves responsible for compliance with the applicable regulations and laws, which are included in the EU-GDPR. Note that IBM does not provide any legal advice and does not warrant that IBM’s services or products comply with applicable laws or regulations.

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